Opis stanowiska
DataFeedWatch is a young company in a very rapidly growing space. eCommerce players depend on our software to list their products on channels to their potential customers.
DataFeedWatch imports a file with all product data from a store and enables merchants to create and optimize feeds and advertising campaigns for 1000+ channels in over 50 countries.
We are an international company with headquarters in Silicon Valley in the U.S. and offices in Krakow, Amsterdam and Prague. Our customers are just as international, we provide feeds on all continents.
Scope
We are currently looking for a full time Paid search marketing specialist with experience of paid search marketing on Google, Facebook and other paid platforms. This person will be responsible for managing and optimizing paid search campaigns for all our target markets: North America, Italy, France, Spain, Latam, DACH, Benelux, UK, Nordics and others.
Ideally, you work with us in our Krakow office, but working remotely is also an option if the skills are a perfect match.
Responsabilities
- Be the lead specialist in PPC effectively coordinating at all levels
- Define and create an advertising plan for the global and local markets
- Audit existing advertising campaigns and structure
- Launch, A/B test and optimize PPC campaigns
- Creating compelling ad copy and directing the creation of display ads
- Managing campaign expenses, staying on budget, and estimating monthly costs
- Implement and verify goal tracking
- Define KPIs for each type of campaign and work on improving them and work with the Marketing Manager to create a suite of PPC reports
- Working with content teams to ensure all landing pages are effectively optimized for PPC campaigns
- Setting bid strategy and optimizing spend to hit targets
Wymagania
Desired Qualifications and characteristics
- Must have at least 1+ years of recent experience managing PAID advertising campaigns
- Proficiency in keyword analysis, conversion analysis, and landing page analysis
- Experience in data analysis and reporting
- Knowledge of SEO, digital marketing concepts and inbound marketing
- Working knowledge of analytics tools (Google Analytics, Hubspot, etc.)
- Experience utilizing Google Tag Manager and Google Optimize
- Familiarity with multiple marketing platforms such as Facebook, Instagram, Linkedin, Adroll etc.
- Strong sense of ownership, drive, and urgency
- Independent: You are not waiting for the next task: you are already on it.
- English speaker
What’s in it for you?
- Full responsibility and a lot of freedom
- Room to learn and to grow
- You will learn everything about Saas, eCommerce and of course data feeds
- A Free Lunch every day (yep – there is such a thing as a free lunch)
- Free sports and health benefits
- Be part of a young and cool team in Krakow and a fast-growing international tech-company
- Salary - Depending on skills and experience
Dodatkowe informacje
- Ostatnia aktualizacja
- Wymiar etatu
- Pełny etat
- Rodzaj umowy
- Na czas nieokreślony
- Liczba wakatów
- 1
- Min. doświadczenie
- 1 rok
- Min. wykształcenie
- Średnie ogólnokształcące
- Branża / kategoria
- Praca Internet / e-commerce, Praca Marketing / PR / Social Media
Informacja prawna pracodawcy
Providing personal data specified in the Labor Code is voluntary, but necessary to participate in the recruitment process. The consequence of not providing personal data will be inability to take part in the recruitment process. The data will be processed on the basis of art. 6 section 1 items a and c, of the General Data Protection Regulation of April 27, 2016 (GDPR).
You have the right to access to provided data any time, including obtaining a copy of it, rectifying it, requesting its removal, restricting its processing, objecting to processing, and transferring the data provided (to the processing of which you consented or which we process at your request before concluding the contract) to another data controller. You also have the right to lodge a complaint with the President of the Personal Data Protection Office. Withdrawal of consent does not affect lawfulness of the processing carried out on the basis of such consent before its withdrawal. If you would like to exercise of the above rights, contact us at hr@datafeedwatch.com.
Personal data will be kept by us until the recruitment is finished, but no longer than three months from the date of sending the CV.
With the consent of the candidates, within one year from the end of the recruitment process, personal data will be processed in subsequent recruitments conducted by the data controller.
Please include the following consent in your application:
“I hereby consent to my personal data being processed by Wordwatch Inc. for the purpose of considering my application for the position advertised and for the future recruitment purposes.”