Regional Marketing Manager Personal Care
Location: United KingdomSIRE® is the market leader in Life Sciences recruitment. We believe the recruitment market needs to gear up in technology and continuous innovation. We like technology, in a Life Sciences market driven on science, we couldn’t stay behind; we drive Recruitment Science. Investing a majority of our turnover in technology enables us to use unique Resource Technologies. By using highly advanced algorithms, we enable our team of Resource & Data Strategists© to maintain the most advanced, detailed and complete Life Sciences network in Europe. This big data enables us to work Reverse Recruitment©: we first analyze the market in-depth before we go out to the market. Because we analyze the whole market, we can compare facts and data. This enables us to do Facts & Big Data Recruitment©, making sure we, or better yet, you find the right career!Our client is a professional FMCG organisation, based in City of London United Kingdom.
- Lead the implementation of global launch strategies for product and commercial innovations in the region and being close to customers
- Lead the development of marketing concepts for regional/local accounts in line with overall global marketing strategy and priorities
- Collaborate and coordinate projects with the application lab
- Provide strong technical support on Personal Care to regional Sales force/Global Marketing
- Master and champion regional customer and consumer understanding and identify untapped consumer/customer needs. Feeding of insights into the global organisation
- Lead the development of trend reviews and develop relevant trend presentation and customer concepts in alignment with global marketing
- Execute regularly competitor reviews with stakeholders
- Develop and lead customer presentations and answer marketing specific questions in customer requests
- Execute regional/local events based on regional calendar
- Lead the regional marketing communications approach incl. customer events, PR/Media Plan
- 5-7 years working experience in B2B business, Personal Care Ingredients industry
- Fluent in English, any additional European language an asset
- Strong presentation skills
- Excellent verbal and oral communication
- Superior knowledge of the Personal Care industry
- Strong technical expertise
- Proven track record of successfully developing and implementing regional marketing strategies and executing product/commercial launch plans in a region
Are you interested and do want to apply for this role, please fill out your application via the apply button below and contact Riko Arends.
The Company
Our client is an international FMCG companyRole Description
Regional Marketing Manager Personal CareResponsibilities
- Translate and implement the global Personal Care marketing strategy into a regional marketing strategy- Lead the implementation of global launch strategies for product and commercial innovations in the region and being close to customers
- Lead the development of marketing concepts for regional/local accounts in line with overall global marketing strategy and priorities
- Collaborate and coordinate projects with the application lab
- Provide strong technical support on Personal Care to regional Sales force/Global Marketing
- Master and champion regional customer and consumer understanding and identify untapped consumer/customer needs. Feeding of insights into the global organisation
- Lead the development of trend reviews and develop relevant trend presentation and customer concepts in alignment with global marketing
- Execute regularly competitor reviews with stakeholders
- Develop and lead customer presentations and answer marketing specific questions in customer requests
- Execute regional/local events based on regional calendar
- Lead the regional marketing communications approach incl. customer events, PR/Media Plan
Requirements
- Master in Science with business experience or equivalent experience in Life Science or FMCG background preferred- 5-7 years working experience in B2B business, Personal Care Ingredients industry
- Fluent in English, any additional European language an asset
- Strong presentation skills
- Excellent verbal and oral communication
- Superior knowledge of the Personal Care industry
- Strong technical expertise
- Proven track record of successfully developing and implementing regional marketing strategies and executing product/commercial launch plans in a region
Are you interested and do want to apply for this role, please fill out your application via the apply button below and contact Riko Arends.
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