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Kierownik ds. Aktywacji Marki

Warszawa, mazowieckie

Devire

Opis stanowiska pracy

Kierownik ds. Aktywacji Marki

Miejsce pracy / Location Warszawa

Nasz Klient zapewnia / Our Client offers

Currently, for our Client – a leading FMCG company - we are looking for an experienced candidate. You will be a part of 360 Activation team supporting the communication with the customers by exploring all touchpoints to delivering the right message in the right time.

You will need to be a strong self-starter, be willing to take responsibility and enjoy getting things done in a pressured environment.

Key accountabilities

             define and translate Shopper insights into Shopper Marketing plans to drive the brands' growth

             provide the necessary templates and reports for the brand activation review and assessment of the brand activation capability

             support brand and trade in putting the campaign plans in place as a feeder to the operation plans

             liaise with external agencies and internal POS team to develop and implement in-store the campaigns

             analyze market & customer research data in order to understand brand issues and market opportunities

             search for and apply innovative and effective activation techniques for consumer communication at the point of sale, grounded insights into shopper

             development and implementation of shopper marketing campaigns

             execute and analyze category plans

             manage budgets

             cooperate with local and international teams

 

Essential requirements:

             min. 2 years of experience in marketing or trade marketing in a similar position

             awareness of product development, trade insights, copy strategy and ATL/BTL communication,

             experience in capture Voice of Customer, identification of customer needs and understanding of customer  value

             track record of excellent marketing project management

             advanced presentation and analytical skills

             strong influencing and networking skills

             great ownership and focus on results

             enthusiasm and thrive to inspire others

             possess exceptional initiative and strong decision making ability

             readiness to overcome challenges

             ability to interact with employees at all levels, and to negotiate and influence others,

             fluency in written and spoken English

 

We offer:

             competitive salary and benefits package

             great professional development opportunities

             being part of dynamic work environment within an international company

Prezentacja firmy

Devire to międzynarodowa firma rekrutacyjna, założona w Londynie w 1987 roku. Od 20 lat... reprezentujemy wiodących pracodawców na rynku europejskim prowadząc dla nich kompleksowe projekty poszukiwań menedżerów i wyspecjalizowanej kadry.

Poza rekrutacją świadczymy usługi Outsourcingu IT, Pracy Tymczasowej oraz Doradztwa HR. Nasze biura, zlokalizowane są w Warszawie, Wrocławiu, Poznaniu, Katowicach oraz Monachium i Frankfurcie. Jesteśmy częścią Devonshire Investment Group.
  Rozwiń

Informacje dodatkowe

Ostatnia aktualizacja:
10/08/2018
Wymiar etatu:
Pełny etat
Rodzaj umowy:
Na czas nieokreślony
Liczba wakatów:
1
Min. doświadczenie:
Bez doświadczenia
Min. wykształcenie:
Wyższe licencjackie
Branża / kategoria:
Praca Marketing / PR / Social Media
do góry