Digital Marketing Business Expert (M/F)
Our Client, very recognised and highly valued Business Services Centre operating as a business support entity for its biotechnology and medical business is hiring for a position of experienced Digital Marketing Expert that is willing to support the process of digital marketing transformation.
Client Details
Our client is located in Wroclaw and the position that is open will be hybrid work, reporting remotely to a Manager (Digital Platform Director) based in the UK.
Description
The role is responsible for:
- Establishing relationships with business stakeholders to understand market requirements and to help guide the business process, services and technology improvements aligned to customer needs
- Bridging the gap between IT and the business using data analytics to assess processes, determine requirements and deliver data-driven recommendations
- Engaging with stakeholders to understand how data-driven changes to process, products, services and technology can improve efficiencies and add value, with a balanced view on what's technologically feasible and financially and functionally reasonable
- Developing, measuring, reporting and ultimately improving lead targets aligned to the customer journey compaighn etc)
- Gather requirements and data to evaluate and make data-driven recommendations about steps that the company can take and the tools it can use to make company information and services accessible to customers online
- Work together with marketing departments understand customer journeys and to automate and improve these using marketing automation technology
- Assess, prioritise and support the implementation of improvements in an agile method, adopting a 'pilot, learn, build and scale' approach
- Develop requirements along with documents and reports to facilitate the transition from legacy into digitised tools and platforms to enhance a positive customer experience
- Support UAT and work with the IT team to track technology and integration elements of business requirements, to ensure that the requirements are effectively implemented
- Develop operating standards, governance guidelines, and procedures for the digital transformation initiative
- Create and monitor key performance indicators and ultilse strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points, identifying and recommending priortised opportunities for improvements
Profile
- Bachelor's degree, in Business, Sciences or Marketing/Marketing qualification is required
- 2 - 5 years of experience as a Business Analyst, Product Owner or Product Manager
- Digitally savvy, with a passion for innovative and quality digital products
- Digital Product or Services Development (Mobile or Web)
- Digital marketing and ecommerce will be considered a plus
- Research skills, analytical abilities, problem-solving strengths, communication skills, computer abilities, organizational strengths, skills in time management and teamwork building
- Leading agile teams
- Testing and quality assurance
- Natural team-player and strong communicator
- Fluent english
- There will be no Team to manage in this position
Job Offer
- Attractive salary
- Very good benefits package ( detailed information will be provided to dedicated candidates enrolled in the process)
- Modern marketing tools and great work atmosphere
Please apply via the button on the right side of this job offer.
Job details
Location: Wrocław
Contract type: Na czas nieokreślony
About Michael Page
Michael Page is a leading professional recruitment consultancy specialising in the recruitment of permanent, contract and temporary positions on behalf of the world's top employers.
More
Location: Wrocław
Contract type: Na czas nieokreślony
About Michael Page
Michael Page is a leading professional recruitment consultancy specialising in the recruitment of permanent, contract and temporary positions on behalf of the world's top employers.
More
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